Targeting the Health Conscious Boomer and Mature Market.

Print Ad Specifications/Sizes

  • Printing: Offset
  • Binding: Saddle Stitched
  • Publication Trim Size: 8" x 10 1/2"

Keep live matter 1/2" from all sides that bleed. Perfect alignment of type or design across gutter of two facing pages cannot be guaranteed. Only advertisements fitting the below specified sizes will be accepted.

Ad Size Specifications
Materials for standard size advertisements should measure as follows:
(Bleed sizes allow for 1/8" trim at top, bottom and one side)

Non-Bleed Units
Ad Size   Trim Size
(Width x Height)
Full Page 6 7/8" x 9 3/4"
2/3 Page 4 1/2" x 9 3/4"
1/2 Page (Horizontal)   6 7/8" x 4 3/4"
1/3 Page (Vertical) 2 1/8" x 9 3/4"
1/3 Page (Square) 4 1/2" x 4 3/4"
1/6 Page 2 1/8" x 4 3/4"
Digest 4 1/2" x 7 3/8"
 

Bleed Units
(Allow for 1/8" trim at top, bottom and one side)
Ad Size Trim Size
(Width x Height)
Bleed
(Width x Height)
Spread 15 3/4" x 10 1/2" 16" x 10 3/4"
Full Page 7 7/8" x 10 1/2" 8 1/8" x 10 3/4"
 

Please allow 1/2 inch safety from all trim sides.