Targeting the Health Conscious Boomer and Mature Market.

Print Ad Specifications/Sizes

  • Printing: Offset
  • Binding: Saddle Stitched
  • Publication Trim Size: 8" x 10 1/2"

Perfect alignment of type or design across gutter of two facing pages cannot be guaranteed. Only advertisements fitting the below specified sizes will be accepted.

Ad Size Specifications
Materials for standard size advertisements should measure as follows:
(Bleed sizes allow for 1/8" trim at top, bottom and sides)

Non-Bleed Units *
Ad Size Trim Size
(Width x Height)
Full Page 7.875" v 10.5"
2/3 Page 5" x 10.5"
1/2 Page (Horizontal) 7.875" x 5.125"
1/2 Page (Vertical) 3.8125" x 10.5"
1/2 Page (Dig) 5" x 7.75"
1/3 Page (Vertical) 2.625" x 10.5"
1/3 Page (Square) 5" x 5.125"
1/6 Page 2.625" x 5.125"
* Please allow 1/2 inch safety from all trim sides.
Bleed Units **
(Allow for 1/8" trim at top, bottom and one side)
Ad Size Trim Size
(Width x Height)
Bleed
(Width x Height)
Spread 15 3/4" x 10 1/2" 16" x 10 3/4"
Full Page 7 7/8" x 10 1/2" 8 1/8" x 10 3/4"
 
** Keep live matter 1/2" from all sides that bleed.